scorecard
Solitics
Atlas score
3.5
Best for
- CySEC mid-market brokers running MT4/MT5 with an established CRM needing automated lifecycle retention
- Operators running both CFD brokerage and iGaming verticals who want a single engagement platform
- Brokers deploying Market Pulse to bridge market analytics with real-time personalised client communication
Not for
- Operators seeking a trader-facing content or analytics widget - Solitics is operator-side automation, not client-side content
- Small brokers with limited data infrastructure who cannot support the event pipeline integration requirements
Pros
- 0.8-second event-to-communication latency processing 500-million-plus daily events - real-time personalised trigger delivery at scale.
- 90-plus out-of-the-box integrations including Sendgrid, Twilio, and major push notification infrastructure providers.
- Market Pulse feature plugs live market data signals directly into the engagement rules engine - closes the gap between widget content and automated communication.
- SOC 2, ISO/IEC 27001, and GDPR certifications cover CySEC (EU GDPR) and FCA (UK GDPR) compliance requirements.
- Three modules covering the full lifecycle: Visitor Activation (anonymous), Customer Retention (post-deposit), and Smart Gamification.
- 30-day go-live claim for standard MT4/MT5 and standard-CRM integrations.
Cons
- Enterprise SaaS pricing not publicly disclosed; contract values are in the mid-to-high tier for this category.
- Requires data pipeline access to trading events, account events, and deposit data - custom or legacy data systems may extend the 30-day go-live significantly.
- iGaming co-positioning means CFD-specific engagement workflows (leverage communication, position-based churn signals) may be less developed than a forex-native operator expects.
- Smaller brokers with limited CRM infrastructure or lean marketing teams may lack the operational maturity to capture full platform value.
Pricing teardown
Pricing not publicly disclosed — contact vendor for a quote.
Public pricing not disclosed; see body for details.
Editorial commentary
Who they are
Solitics is a Tel Aviv-based customer engagement and retention automation platform founded around 2015. In the broker analytics chapter it occupies a distinct category: it is not a market data vendor, not a widget provider, and not a signals product. It is an operator-facing engagement automation system that uses real-time behavioural data, market signals, and predictive AI to orchestrate personalised communications across the full client lifecycle - from anonymous site visit through first deposit, active trading, and churn risk. Within the Brokerage Atlas Phase 1 stack, Solitics is the designated engagement automation partner for the Axcera lane. The vendor’s documented broker client base includes Evest and OneZero, alongside iGaming and retail banking deployments, which illustrates the platform’s cross-vertical positioning - a strength for operators who also run casino or sports betting products, and a complexity marker for pure-play CFD operators who want a forex-native engagement tool.
What is actually in the package
Solitics delivers three primary modules. Visitor Activation targets anonymous site visitors in real time using behavioural signals from the current session to trigger personalised messages - pop-ups, banners, or overlay prompts - before the user has registered or deposited. Customer Retention handles post-registration and post-deposit lifecycle automation: churn prediction, LTV scoring, re-engagement campaigns, and milestone-triggered communications based on trading activity, deposit history, and account status. Smart Gamification embeds interactive engagement elements - mini-games, personalised missions, challenge mechanics - into the broker’s client cabinet or mobile application.
The underlying technology processes over 500 million events daily with a stated 0.8-second latency between a triggering event (a trade placement, a deposit, a losing streak) and the delivery of a personalised communication. The platform integrates with 90-plus third-party tools out of the box, including Sendgrid (email), Twilio (SMS), and various push notification infrastructure providers. Communication channels covered are email, SMS, in-app popups, push notifications, and overlay messages. Market Pulse is a feature that plugs live market data signals into the engagement rules engine - triggering a communication when a specific instrument moves by a threshold, for example.
Pricing reality
Solitics does not publish pricing publicly. The commercial model is enterprise SaaS with pricing negotiated based on event volume, monthly active users, and the number of communication channels deployed. Given the platform’s positioning against enterprise broker and iGaming clients, contract values are in the mid-to-high tier for this category. The vendor’s claim of 30-day go-live time for standard integrations suggests the implementation cost and timeline are manageable for a CySEC operator with basic CRM and marketing infrastructure, but the initial integration scope should be scoped carefully against the operator’s existing data architecture.
Jurisdictional and integration fit
Solitics holds SOC 2, ISO/IEC 27001, and GDPR compliance certifications, which covers the key compliance requirements for CySEC (EU GDPR), FCA (UK GDPR), and ASIC operators. For DMCC-licensed UAE operators, GDPR certification provides a credible baseline even in the absence of UAE-specific data regulation alignment, though local legal review of the data processing terms is recommended. The platform supports multi-language communication delivery, which is directly relevant to CySEC operators serving multilingual EU client bases where localised triggered communications outperform generic English-language equivalents.
The integration model requires data pipeline access - Solitics needs to receive trading events, account events, and deposit events from the broker’s CRM or core banking layer. Brokers on MT4/MT5 with standard CRM setups (Salesforce, HubSpot, or a fintech-specialist CRM) should be able to connect within the 30-day timeline. Custom platform operators may need longer.
Where it fits in operator strategy
Solitics’ role in operator strategy is retention automation and lifecycle revenue management. In a typical broker analytics stack, it is the only operator-facing tool - all other vendors in this chapter produce content or signals consumed by traders or by the dealing desk. Solitics produces communications consumed by the broker’s marketing and CRM teams, and ultimately by the trader, but orchestrated from the operator side rather than the trader side. The business case is that automated, personalised, real-time triggered communications improve conversion from registration to first deposit, reduce early churn, reactivate dormant traders, and increase lifetime deposit volume - all metrics that directly affect broker revenue rather than just trader experience.
The Market Pulse feature creates a direct connection between market analytics and engagement automation: a broker can trigger a personalised alert to a trader who historically trades EUR/USD whenever EUR/USD volatility exceeds a threshold, for example. This closes a gap that exists when widget vendors (Autochartist, Acuity) and engagement automation vendors are separate systems that do not communicate.
Where this breaks down
The primary limitation is scope boundary: Solitics is an engagement automation platform, not a trading content or analytics platform. It does not generate market research, trade ideas, chart patterns, or economic calendars. Brokers that evaluate it as a substitute for a trader-facing content widget will find it insufficient. The value case requires a separate content layer - Trading Central, Autochartist, FXStreet, or similar - to generate the content that Solitics then distributes through its communication engine.
The iGaming co-positioning is a second consideration: a platform designed for both CFD brokers and sports betting operators carries product roadmap and support resource trade-offs. CFD-specific engagement workflows - deposit bonus mechanics, leverage communication, position-based churn signals - may be less developed than an operator expects relative to a forex-native retention platform.
Smaller brokers with limited CRM infrastructure or small marketing teams may find the platform’s event-driven architecture requires more operational maturity than they currently have. The 30-day go-live claim assumes a standard integration - brokers with custom or legacy data systems should pressure-test that assumption before signing.